Hi, I’m Alexander. I currently lead marketing at Paraform (Series B). We help the world’s most inevitable companies like Cursor, Rippling, Abridge, and Decagon hire top talent. We’re backed by Felicis, Scale, and A* - with $65M in funding.

I joined as the founding marketer before our Series A and have helped scale the company to late 8-figure revenue. My work spans across brand, product marketing, growth, design, exec comms, and much much more.

Before Paraform, I was a growth PM at Prenuvo. I also led strategic projects around patient experience and retail marketing amidst global expansion into the UK + Australia.

Prior to working in tech, I worked in Michelin star + James Beard Award winning restaurants, was a founding member of a luxury liquor brand called Xoju, and wrote for the CEO of Spin (YC S10 - Acq. by Ford).

When I’m not at work, I like practicing yoga, writing, rearranging my apartment, rooting for the Padres, and making furniture with my hands.